NATURE VALLEY TRAIL VIEW
Explore nature with Street View-inspired technology
More than 50 awards, including two Gold Lions, and continued engagement.
Inspired by Google Street View, which uses images from a 360-degree camera to provide pedestrian-level views of cities worldwide, the company is introducing a Web site called Nature Valley Trail View. The site features 58 hiking trails totaling more than 300 miles in the Grand Canyon, Great Smoky Mountains and Yellowstone National Parks.
— The New York Times