Burberry and Tencent collaborate on interactive WeChat shop in Shenzhen, China.
For the store Ezra Miller and M+A Creative were commissioned to create a real-time interactive projection environment. The site specific installation utilises 5 projections, over 200 cyrstals on motorised winches, Azure tracking system, haze and wind machine. The 4 real-time nature environments are running on Unreal Engine and supported by TouchDesigner.
The Trench Experience is an private invite only experience.
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